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Reigning Blueberry Queen Amber Bouchard will be crowning this year's Queen who will receive a $2,000 college scholarship. The 2007 runner-up earns a $1,500 scholarship.

This year's Pageant will boast a western theme in keeping with the 2007 Blueberry Festival theme of "The Wild, Wild West".

The newly crowned Queen and her runner-up will reign over Montrose's namesake event August 15-19. They also will serve as goodwill ambassadors for the festival, making public appearances promoting the community's fun and fruity event.